Archive for the 'Business' Category

Air Rivalry

THE FORD-GENERAL MOTORS rivalry has gone abroad. It has even ascended into the clouds. Let General Motors announce that its new automobile plant near Antwerp, Belgium, is nearly completed; Ford buys a site at Edgewater, N. J., at which to assemble Ford parts and load ships for the export trade, and his son Edsel bends [...]

The Perfect Home Part 3

A Comparison between American and Italian Homes
Part 3 of a 1927 magazine article on The Perfect Home
THE LADIES’ HOME JOURNAL has played an extremely important part in this betterment for more than a generation and will continue to do so on an increasingly elaborate scale in the future. Of the influence already exerted by this [...]

The Perfect Home Part 2

A Comparison between American and Italian Homes
Part 2 of a 1927 magazine article on The Perfect Home
T0 THE dwellers in the Florentine villa the little half a twin house in Philadelphia would be awful to contemplate, and the same would be true to the young couple who find unbounded satisfaction in the efficiency housekeeping made [...]

The Perfect Home Part 1

A Comparison between American and Italian Homes
Part 1 of a 1927 magazine article on The Perfect Home
THERE are twenty-room villas on the lovely hillsides of Florence, Italy, that can be had for fewer dollars than the purchase price of half a twin house in the reclaimed swamp region of South Philadelphia. These villas have no [...]

Rotor Powered Ship Design 1925

WE SHOULD HAVE INVENTED THE ROTOR POWERED SHIP
WE SHOULD HAVE EXPECTED the rotor ship to be an American invention, says Dr. Edwin E. Slosson in Science Service’s Daily Science News Bulletin (Washington) ; first, because the principle involved is the same as our pitchers employ in putting the curve on a baseball; and, second, because [...]

Hoover Vacuum Cleaner

Advantages of the Hoover Vacuum Cleaner
You have to beat rugs to get them clean.
Nothing very new about that, is there? You’ve heard it a thousand times. If you’ve ever kept house you know it’s true.
Because it is true, it wasn’t enough that The Hoover should whisk up dust and lint from the surface of carpetings. [...]

Fish Oil as Fuel for Car Engines 1927

COMING: THE FISH-OIL MOTOR
The possibility of farming the sea for motor-fuel, after all the oil and gasoline are gone, is indicated by studies of the use of fish oils and other animal oils as motor fuels reported to the French Academy of Sciences, in Paris, by Messrs. Georges Lumet and Henri Marcelet. Says Dr. E. [...]

State of the art Sound System 1927

The New Orthophonic Victrola Record Player
THINK of having America’s greatest dance-organizations at your beck and call! Orchestras that would cost a small fortune to engage for a single evening! Through the new Orthophonic Victrola and the amazing new Orthophonic Victor Records, you can bring these selfsame orchestras right into your home. Exactly as you would [...]

Aircraft Traffic Rules 1927

TRAFFIC RULES FOR AIRCRAFT
LIKE THE RULES FOR AUTO DRIVERS are the traffic rules for aircraft just issued for the first time by the Aeronautics Branch of the U. S. Department of Commerce, reports H. C. Davis in The Popular Science Monthly (New York). Reading them, he says, it is easy to imagine the day when [...]

American Apartment Living 1925

A BRITISH ARCHITECT ON THE AMERICAN APARTMENT
JUST what the American apartment house is and how it fits in with our national social life is set forth in a report made by a British architect, G. Topham. Forrest, on “The Construction and Control of Buildings and the Development of Urban Areas in the United States of [...]